Singer-songwriter and actress, Rita Ora has been named the new face of Madonna and daughter, Lola‘s fashion forward label, Material World by Madonna.
Embracing the “now” generation of spontaneous, fearless and creative 14-24 year old music and arts enthusiasts, Madonna and Lola said, “Rita is a talented beauty but what really drew us to her is the confidence she oozes through her music and her unique sense of style. On stage or off, in photos or on the street – she’s a magnet! This is what the Material World by Madonna brand is all about!”
Combining graphic jailbird stripes, digital prints, embroidered placements, soft chambray styles and lurex threads, this season’s collection is an exciting journey into festival looks and is now available at 50 Myer stores across Australia in their Miss Shop department – with prices starting from $29.95 for graphic tees and singlets to $79.95 for jackets and dresses.