CHANEL The Backpack

CHANEL‘s ‘The Backpack’ made its debut on the CHANEL 2014 Spring-Summer Ready-to-Wear runway with its cool play on this season’s must-have accessory by Karl Lagerfeld.

Its graffiti, tags, splashes of paint and colours, added details like scoubidous, snap hooks and luggage tags are a creative customisation for the fashion House.

Having required several hours to complete, each backpack is made in a thick linen canvas with every motif specially conceived and reproduced thanks to a specific printing procedure.

Playing with conventions, Karl declared, “There’s a certain lightness and a certain kind of humour in all this.”

Available in two sizes (as well as a third tote-shaped version) and three colours, the CHANEL backpack is available in CHANEL boutiques, and also for a limited time at colette, from February 24th to March 8th 2014.

http://www.chanel.com/en_AU/

The Fashion Catalyst

Vicky began her career writing fashion, lifestyle and music related articles for a diverse range of print and digital media outlets. Shortly thereafter – upon discovering that a vast majority of the fashion industry were being out-shadowed by the commercial conglomerates of the world – Vicky (who equally grew tired of having no creative freedom herself) set out to create her own digital publishing platform that focused on promoting the incredible talents of all creatives within the fashion industry. Which is how The Fashion Catalyst began in 2009.